Tag Archives: copywriting crimes

As noted in my previous post (see David’s Don’ts), David Ogilvy was a legendary copywriter known for his pithy, persuasive, and panache-filled prose. In my last post, I listed 1 through 5 of the 10 “copywriting crimes” that he sagely … Continue reading →

In a storied career that spanned 50 years, legendary “Mad Man” David Ogilvy sold over $100 million worth of advertising. He was known and widely respected for his highly disciplined approach to copywriting. A recent Copyblogger.com article listed 10 “copywriting … Continue reading →